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The Australian Trademark Search Tool: how to check and register your trademark with ease

14/03/2023 by
The Marketing Team
What is the Australian Trademark Search? The Australian Trademark Search is an online tool provided by the Australian government's Intellectual Property (IP) agency, IP Australia. It allows individuals and businesses to search for existing trademarks in Australia's trademark database. This is an essential step in the process of registering a trademark. It is important to […]
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What is the Australian Trademark Search?

The Australian Trademark Search is an online tool provided by the Australian government's Intellectual Property (IP) agency, IP Australia. It allows individuals and businesses to search for existing trademarks in Australia's trademark database.

This is an essential step in the process of registering a trademark. It is important to ensure that the desired trademark is not already in use by another entity. If a trademark is already registered, it cannot be used by another individual or business, as it would be a violation of the owner's intellectual property rights.

The Australian Trademark Search tool, also known as the Australian Trademarks Online Search System (ATMOSS), is a publicly available database that allows users to search for trademarks that are registered or pending registration in Australia. The database can be used to search for various types of trademarks, including words, phrases, logos, and images. The search can be conducted using keywords or the trademark's registration number. The search results will provide information on existing trademarks that match the search criteria. It is important to note that the search results may not include all similar or identical trademarks. Therefore, it is recommended to conduct a more comprehensive search to ensure that the desired trademark is available for use.

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Using the Australian Trademark Search Tool:

To use the Australian Trademark Search tool, individuals and businesses must first access the IP Australia website. The website offers a variety of resources and information on trademarks, including the different types of trademarks, the trademark registration process, and frequently asked questions.

To conduct a trademark search, users must access the trademark search page on the IP Australia website. The search page offers two search options: a quick search and an advanced search.

The quick search option allows users to search for trademarks by entering keywords, such as a word or phrase. The search results will provide a list of existing trademarks that match the entered keywords. Users can filter the results by trademark type, status, and class.

The advanced search option offers a more comprehensive search, allowing users to search for trademarks by various criteria, including the trademark owner's name, the trademark registration number, and the trademark class. Users can also search for trademarks using various filters, such as the trademark's status, date range, and goods and services.

Once a search has been conducted, users can view the search results and review the details of the existing trademarks. The details provided include the trademark's registration number, owner, status, and class. Users can also view images of the trademark and the goods and services for which the trademark is registered.

What are the different types of trademarks?

What are the different types of trademarks?

There are several different types of trademarks that can be registered in Australia, each with its own set of requirements and protections. The most common types of trademarks are:

  1. Word Mark: A word mark is a trademark that consists of words or letters that can be read and pronounced. This type of trademark is the most common and can be used to protect a business name, product name, or slogan.
  2. Logo Mark: A logo mark is a trademark that consists of a design, symbol, or graphic element. This type of trademark is often used to protect a company's logo or branding.
  3. Combination Mark: A combination mark is a trademark that includes both a word mark and a logo mark. This type of trademark can provide broader protection than a word mark or logo mark alone.
  4. Certification Mark: A certification mark is a trademark that is used to certify the quality, origin, or other characteristics of a product or service. This type of trademark is often used by industry associations or standards organizations.
  5. Collective Mark: A collective mark is a trademark that is used by members of a group or organization to identify themselves as a group. This type of trademark is often used by trade unions or professional associations.
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How do I register my trademark?

Before registering a trademark, it's important to conduct a search using the Australian Trademark Search tool to ensure that the trademark is available. Once you have confirmed that your proposed trademark is available, you can proceed with the registration process.

The first step in the registration process is to file a trademark application with IP Australia. The application can be filed online through the IP Australia website or in person at IP Australia's office. The application should include the proposed trademark, the goods and services it will be used for, and the name and address of the trademark owner.

After filing the application, IP Australia will conduct a formal examination to ensure that the application meets the requirements for registration. If there are no issues, the trademark will be advertised in the Australian Official Journal of Trade Marks, allowing for a two-month opposition period for third parties to object to the registration of the trademark.

If there are no oppositions, or if they are successfully overcome, IP Australia will issue a certificate of registration for the trademark, which will be valid for ten years from the date of filing. The trademark owner can renew the registration for successive ten-year periods by paying the renewal fee.

The Australian Trademark Search is an essential tool for anyone looking to register a trademark in Australia. By conducting a search and ensuring that their proposed trademark is available, individuals and businesses can avoid potential legal disputes and protect their intellectual property rights. The registration process is straightforward, and with the right guidance and support, it is possible for anyone to successfully register a trademark with IP Australia.

Australian Trademark Search FAQs

This FAQ section provides everything you need to know about performing an Australia trademark search. Learn how to find trade mark numbers, use the TM checker, and understand trademark registration in Australia. The process involves checking your proposed trade mark to see if similar marks, words that sound alike, or owner names already exist. A trade mark examiner can search across products and services, including common law protections. Consider alternative options if needed, and note that a mark’s filing date and sufficient distinctiveness help it stay registered as long as you can demonstrate its uniqueness.

What is the purpose of a Trademark Search in Australia?

An Australian trademark search helps identify existing trade marks that may conflict with your proposed mark in Australia. This search protects against infringement by checking the trademark database.

How can I apply for a Trade Mark in Australia?

To apply for a trade mark in Australia, submit a trade mark application to the Australian trademark office. Use the trademark class search tool to ensure your goods or services are correctly classified.

What is an international Trade Mark Search?

An international trade mark search lets you check for registered trade marks beyond Australia. This is essential if you seek international registration for your mark.

What types of marks may not be registrable?

Marks that function primarily as descriptive terms or directly describe goods or services may lack registrable status. Sufficient evidence or a capability of becoming distinct is required to register such marks.

Does Australia use the Nice Classification System?

Yes, Australia does use the Nice Classification for categorising goods or services in trademark applications. This system simplifies trademark class search and registration worldwide.

Can I search for a trade mark by image?

Yes, the Australian trade mark search database allows you to upload an image for comparison. This helps identify marks using similar visuals.

Should I seek professional help for my trademark search?

For complex cases, seek professional assistance. Trademark experts can return results accurately and handle the application process to avoid infringements.

Moving forward with your Australian Trademark Search

Performing an Australian trademark search is crucial to securing your brand. It helps you identify potential conflicts with existing marks, especially those with similar words or sounds. Once you complete your search, you can undertake the trademark application process with confidence. A registered trademark ensures your mark is protected. If you need help, the trademark office offers consultation services, and you can always acknowledge the importance of checking thoroughly. Whether it’s for a singular or plural mark, the centre provides everything you need to succeed.

Managing a business can be tricky and exhausting, but we are here to make it easier. Check out our Business Kitz platform today to access our full range of legal, commercial and employment documents to begin your business with a solid foundation that ensures compliance. 

About
The Marketing Team
Business Kitz Marketing team are experts in their field. You can expect the best business guides and updates on employment law here.
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